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HOW AI IS TRANSFORMING THE BEAUTY INDUSTRY?

HOW AI IS TRANSFORMING THE BEAUTY INDUSTRY?

Marie Claire Arabia in conversation with our founder, Arooba Anwar, about how rapidly growing advancement of AI is going to influence the beauty industry. “I was kindly invited by Marie Claire...

HOW AI IS TRANSFORMING THE BEAUTY INDUSTRY?

Marie Claire Arabia in conversation with our founder, Arooba Anwar, about how rapidly growing advancement of AI is going to influence the beauty industry. “I was kindly invited by Marie Claire...

A CONVERSATION WITH AROOBA

A CONVERSATION WITH AROOBA

In conversation with the founder of the latest vegan and cruelty-free venture, AROOBA Beauty. Economist turned entrepreneur, Arooba shares her brand’s story, what sets her apart from the competitors and...

A CONVERSATION WITH AROOBA

In conversation with the founder of the latest vegan and cruelty-free venture, AROOBA Beauty. Economist turned entrepreneur, Arooba shares her brand’s story, what sets her apart from the competitors and...

LOOK INTO THE WORLD OF BEAUTY!

LOOK INTO THE WORLD OF BEAUTY!

The Arooba Desert Goddess Signature Eyeshadow Dips has been featured in Harper's Bazaar Arabia with reasons that will prompt you to try it. They refer to the skincare ingredients within...

LOOK INTO THE WORLD OF BEAUTY!

The Arooba Desert Goddess Signature Eyeshadow Dips has been featured in Harper's Bazaar Arabia with reasons that will prompt you to try it. They refer to the skincare ingredients within...

RECREATING MAKEUP TRENDS GONE VIRAL USING THE POLISHED PRINCESS

RECREATING MAKEUP TRENDS GONE VIRAL USING THE P...

Up the femininity with the Arooba Polished Princess Eyeshadow Dips with luminous easy to wear shades. Feeling pretty in pink is a perfect complement to your cream summer dress, floral...

RECREATING MAKEUP TRENDS GONE VIRAL USING THE P...

Up the femininity with the Arooba Polished Princess Eyeshadow Dips with luminous easy to wear shades. Feeling pretty in pink is a perfect complement to your cream summer dress, floral...

EXCLUSIVE ON AROOBA BEAUTY LAUNCH

EXCLUSIVE ON AROOBA BEAUTY LAUNCH

Villa88 shares the exclusive news of Arooba Beauty's launch in the UAE market, showcasing our launch collection of Signature Eyeshadow Dips. READ MORE HERE Credits: Villa88

EXCLUSIVE ON AROOBA BEAUTY LAUNCH

Villa88 shares the exclusive news of Arooba Beauty's launch in the UAE market, showcasing our launch collection of Signature Eyeshadow Dips. READ MORE HERE Credits: Villa88

SUMMER MAKEUP TRENDS USING THE DESERT GODDESS

SUMMER MAKEUP TRENDS USING THE DESERT GODDESS

The hottest summer makeup trends from social media show the desire to glisten in the sunlight and be iconic with a golden glow. Beachy vibes are reimagined by a glossy look...

SUMMER MAKEUP TRENDS USING THE DESERT GODDESS

The hottest summer makeup trends from social media show the desire to glisten in the sunlight and be iconic with a golden glow. Beachy vibes are reimagined by a glossy look...